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Mobile Marketing Trends for 2012

Listed out below are a set of trends that mobile marketers should look out for, in the New Year, so as to be able to understand and serve their customers better, while also making more profit for themselves. More....

Priya Viswanathan 05.01.2012 3 1392
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  •  David Lancor: 

    Thanks Priya...

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  •  Ami Vider: 

    The article on is nice. Focus is in the consumer market and it misses the corporate side (sometimes also called entrprise market.) The corporate market is what made RIM/BlackBerry a hot product. Together with the little keyboard, that seemed a "joke" to Motorola and Nokia, RIM brought seamless e-mail integration. What mobile devices bring in the corporate world is even more amazing than on the consumer side. What you called "#4 mobile social media" will turn in to "mobile EVERYTHING" in the corporate world. From Wed-Ex / video conferencing all the way to VoIP / Skype / WiFi connection integration, to complete corporate tool connectivity (think + video conferencing + CRM +++). I wouldn't say "the sky is the limit" at this point. Just a pent up demand for rich media and lots of biz tool integration. Just like what happen to the BlackBerry, which was too expensive for the average consumer in the beginning, all these mobil apps tied to the server (now we call it the cloud) will eventually trickle down to the consumers once the corporate world is stisfied. I think this is the "next step" in computing in general. It's like the shift from the desktop to the laptop. It's like the shift from wired telecom to wireless. I think that we can't really tell what we will have, just like we could not have predicted text messaging / SMS until there were enough mobile devices out there. OK, enough with the yacking. This comes to you from a marketer @

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